Nintendo cranking on Wii production for the holidays, still making no promises

October 27th, 2008 by

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Hard to believe, nay, mind-boggling, that two full years after Nintendo launched the Wii in America we’re still looking at shortages. In the midst of “economic turmoil,” no less. Back in April, Reggie Fils-Aime proclaimed that he was “passionately upset” about the difficulty consumers were having in finding Wii consoles, and now that yet another holiday season is upon us, it’s clear that he’s made some changes. In a recent interview with the Los Angeles Times, he admitted that Wii production was up from 1.6 million units per month (during this time last year) to 2.4 million units per month (now), though he wouldn’t go so far as to say you’d have an easy time finding one. In fact, he stated that “once you see [a Wii console] on the shelf, you ought to buy it.” Also of note, those still scouting a Wii Fit may be in luck, as the Big N could decide to ship more units to America rather than Europe now that the greenback is gaining strength versus the euro. Good luck hunting — we’d recommend you start looking, um, yesterday.

[Via GameDaily]

Read - Reggie Fils-Aime interview
Read - Analyst’s take Wii Fit shipments

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Nintendo “passionately upset” about Wii shortages, won’t give out free Mario cakes

April 24th, 2008 by

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Besides being infuriated with leaving over a billion dollars on the table this past holiday season, Nintendo of America is also “passionately upset about the lack of product relative to demand.” Those words came straight from Mr. Reggie Fils-Aime himself, who noted that North America was the only Wii-serviced territory where supply and demand were still out of sync. Reportedly, some 40-percent of the 1.8 million Wii consoles manufactured each month are making their way over, but even after 17 months on the market, the average Wii sits around on retail shelves for “just an hour before [it is] purchased.” Unfortunately, we’re no closer to being able to clone the consoles in order to meet the insatiable appetite.

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